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The Auction Method of
Marketing Real Estate is:
- Exciting
- Thorough
- Complete
- Cost Effective
- High Level Promotion
- Intensely Competitive Among Buyers
- Forces Highest Possible Price Levels
- Allows Sellers Control
Establishes Goals - Seller determines
the how, when, where, and what conditions
at which the property will be sold.
Dates and Deadlines - Sellers establish
specific predetermined sales dates as opposed
to having properties tied up in markets
for months, sometimes years.
Advertising and Promotions - Condenses
a year or two of advertising and promotions
into 30-45 days. Creates much more exposure
and generates much higher level of interest
for buyers than any conventional approach.
A Seller's advantage.
Market Value - The Auction will separate
the lookers from the real buyers. The auction
will put buyers in competition with each
other to force prices to their highest possible
levels and typically results in highest
selling prices.
Negotiating - Reduces stressful and
unnecessary negotiations for the Seller
by pre-arranged terms and conditions, expedites
closing, curtails after-sale liabilities.
The "AUCTION" method of marketing
Real Estate should be the first choice of
marketing properties, not the last. The
"Auction" has become the method
trend in Real Estate.
- By selling your Real Estate at Auction,
you can receive cash quickly and lower
your holding costs (interest, taxes, etc.)
thereby making you more profitable.
- Auctions give you the opportunity to
have your property sell for more than
you would have ever asked for!
- Auctions provide competitive bidding
with many potential buyers instead of
just one.
- An Auction allows you to market the
property and sell different parcels with
the buyers determining the best way to
sell by their actual bids. You get the
most money possible.
- An
Auction allows you to choose the
date you will sell your Real Estate rather
than waiting for a long period of time
for a "good" offer.
- An Auction allows you to determine the
terms, negotiations are virtually eliminated
except for the final price and the sale
is sure to go through because all terms
are already decided, in a way that most
benefits you the seller.
- An
Auction after sale liability is greatly
reduced, a property typically sells "AS
IS, WHERE IS, with all faults." Through
a planned inspection and proper information,
the seller has much less to worry about
concerning the after effects of a sale.
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